Case Study – Corporate-Level Strategy – GOOGLE

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prepare a 500-word paper by answering three questions as follows: What is the case about? (E.g., sector, problem, anticipated outcome) Corporate-Level Strategy What is the management issue(s) or potential management issue(s)? (People, culture) Corporate-Level Strategy Link the management issue(s) to the strategic theory/ topic of the week. (Potential solution) Strategy Learning Outcomes: Define corpor​‌‍‍‍‌‍‍‌‍‌‌‍‍‍‌‍‌‌‌‍​ate-level strategy and discuss its purpose. Describe different levels of diversification achieved using different corporate-level strategies. Explain three primary reasons firms diversify. Describe how firms can create value by using a related diversification strategy. Explain the two ways value can be created with an unrelated diversification strategy. Discuss the incentives and resources that encourage diversification. Describe motives that can encourage managers to over diversify a firm​‌‍‍‍‌‍‍‌‍‌‌‍‍‍‌‍‌‌‌‍​.

Sample Solution

ons suitable and relevant to the state of technology of the time were created for example in 1919, the Ransomes, Sims & Jefferies company had created a prototype of an electric motorbike powered from a battery located in a sidecar and named it Orwell [3][4]. As a result of technological advances in construction and materials technology, new innovations were created and presently there is a wide choice of models to choose from. This report will discuss the present state of technology and the design criteria incorporated in a racing electric motorbike which has gone beyond proving performance is possible with an electric motorcycle in comparison to traditional internal combustion engines.

Several specialist electric motorcycles and traditional motorcycle manufacturers have electric bikes in the market which are used as daily transportation as well as for racing or have concepts awaiting to be showcased [6]. Today’s racing motorbikes have mixed performance requirements due to different consumer targets and racing promotes innovation as it gives a chance to push the technology with limited liability to its limit prior to mass manufacture as well as publicising the technology. Examples of electric motorbikes in the market are; KTM Freeride E, Alta Motors Redshift MX, Zero SR, Victory Empulse TT, Brutus V9, Tacita Diabolika, Energica Ego, Harley-Davidson Project Livewire etc which are mainly designed around transportation.

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