Marketing consists of the 4Ps (product, price, place, promotion). For each P, describe one major issue that could arise when firms try to market their products abroad, and suggest practical solutions for each problem. Use examples.
The major concern of any existing organization in the very many spheres of human interest is to make profit. This can be through the services and goods provided. In business, this need ensures that products are placed where people can easily and regularly visit. This is the essence of marketing. It is in the interest of this discussion therefore to unearth the underlying matrix that constitutes marketing. This includes; Product, Price, Place, Promotion. This study will address each matrix and further dig deeper on the emerging issues in the international marketing and how such problems can be addressed by giving solution in each case.