Choose one of the communication theories discussed earlier in the semester in the textbook. Based on that theory, write a concise and well-organized paper adhering to the following guidelines (do not simply answer the questions):
Present an overview of the theory and its history.
o How did the theory develop over time?
Explain the theory’s importance and significance.
o Why does this theory matter to communication scholars?
o What does this theory tell us about how people communicate?o Does it apply to the current way people consume and/or use media?
Choose an example (TV program or station, newspaper, video game, etc.).
o Use the theory to explain either how people use that particular medium or mediated message or the effect this mediated example might have on people.
o Explain the societal impact of that message based on the key propositions of the theory.