Current Conditions – using journalistic resources, provide a 2-page statement of corporate current conditions and specific challenges (about 1,200 words).
Given the current conditions, conduct a SWOT analysis of the organization you have selected.
Strategic Recommendations and Justification – Recommendations should respond to the key current issues. Your recommendations must be specific and actionable. Your recommendations must also be consistent with your analysis.
Identify who, in your opinion, is the company’s primary competitor and describe what risks it poses.