Product assessment.

Define and explain each of the following tools/concepts below.

The strategic planning process
S.W.O.T
Market Segmenting
Target Marketing
Product Positioning
Offerings: —product, price, and service.
Use two or more of the concepts from part 1 in your product assessment.
Analyze security, privacy, ethical, and legal issues related to the digital information world and marketing

Sample Answer

Strategic planning is a process by which an organization develops a long-term vision and a plan to implement it. The process requires you to analyze both the internal and external environment of the organization (Madison, 2017). SWOT analysis is a strategic planning technique used to help a person or organization identify strengths, weaknesses, opportunities, and threats related to business competition or project planning (Eden, 2016). Market segmentation is the activity of dividing a broad consumer or business market, normally

The Brink of Death

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By Nicholas Klacsanzky

At the point when I was 13 years of age, I went on a 735-mile cycling trip with my sibling and father. My dad was an expert cyclist, and needed to show us, his twin melodies, crafted by the exchange and bond with us. My sibling Chris and I were delighted for the experience—my mom not really. Notwithstanding, there is nothing that can stop three brave folks.

The outing was over the San Juan Islands and afterward Vancouver Island. We arranged for the excursion by going on littler rides and working on cycling with panniers. Acclimating to the weight on the bicycle was more earnestly than I suspected. We were all ardent cyclists, despite the fact that my sibling and I were so youthful. I can say I had an inclination that I was conceived on a bicycle, regardless of crushing into a letter box the first occasion when I rode one without preparing wheels.

At the point when we set out for the excursion, I realized that I longed to have an experience and needed to see the lovely sights of mountains, bears, moose, deer, woods, and substantially more. In any case, I what I didn’t understand was that inconvenience was around each corner. There were bears, harsh climate, cougars, and considerably more.

One night, after maybe seven days into the excursion, we were at the end of our usefulness finding a good pace, and going down a huge slope. It was pouring reasonably and we were drifting down the slope in excited joy to take a rest from going up a mountain with the entirety of our apparatus and sore legs.

Unexpectedly, my sibling’s front tire slipped in the downpour, and he slid into the widely appealing. My dad and I quit, inquiring as to whether he was alright. Clearly, he was not harmed excessively, however his leg was up to speed in the bicycle outline. From the highest point of the slope, we saw the light of a vehicle coming. My dad and I glanced on in stun. Chris couldn’t appear to escape the ensnarement of his bicycle, and now the vehicle was impacting his direction. This all occurred inside seconds.

Naturally, I surged out before my sibling in the street, and waved my hands wildly. The vehicle surged forward, yet swerved to one side to circumvent my sibling and I. My sibling was spared from being squashed by the vehicle, and for reasons unknown, I didn’t imagine that I was taking a chance with my life. It appeared the main activity. There was no chance I would watch my sibling kick the bucket under the wheels of a truck.

My sibling says I was inconceivably fearless, however I figure we do what we know is correct. I accept that one ought to hear one out gut in the midst of danger, and not intellectualize situations. In the event that I had contemplated what I was doing on that night, my sibling may have been ransacked from this world. Life and demise regularly swing in a critical position between what appears to be common and discerning.