As a society we expect the news to be professional, neutral, and based on facts.
“One of the primary reasons citizens turn to the media is for news. We expect the media to cover important political and social events and information in a concise and neutral manner.” – page 288
On the other hand, we know that news is influenced by many other sources.
“The work of the news media differs from public relations, which is communication carried out to improve the image of companies, organizations, or candidates for office. Public relations is not a neutral information form. While journalists write stories to inform the public, a public relations spokesperson is paid to help an individual or organization get positive press. Public relations materials normally appear as press releases or paid advertisements in newspapers and other media outlets.”
Social Work and Human Services
The field of human services is a broad one, encompassing a variety of different, in-demand careers. It is an all-encompassing path for those interested in making a difference. The primary focus of a human services worker is to extend support to others – whether it is individuals, families, or communities – who are struggling and help them to return to proper status in society once again. A human services professional focuses on the bigger picture. Social workers help people solve and cope with problems in their everyday lives. Social workers often work directly with clients to carry out social programs. As a human services worker, you may work as an administrator in an advocacy organization, which help support underserved communities.