Strategic Financial Planning

 

Developing a strategic financial plan lays the foundation for public health education program budgeting, funding allocation, and funding usage reporting. A strong strategic plan begins with the organization’s mission and vision, and uses the strategic plan components to fulfill those directives. Strategic financial plans range from annual plans to larger 5- to 10-year plans, the latter usually seen in larger organizations.

imagine you, as director of public health education, are part of the strategic planning team for a rural public health department. Your goal is to complete the portion of an annual financial strategic plan targeting public health education programming. You will create a 1-page detailed infographic to present your part of the annual strategic financial plan.

Step 1. Write

Write a mission statement as a foundation for your part of the strategic plan. Consider common health education needs of rural citizens and the education needs of organizations supporting them.

Step 2. Develop

Develop your part of the strategic financial plan for the upcoming fiscal year using your mission statement as a guide. The plan should include, at a minimum:

projected programming,

projected funding needs,

projected funding sources, and

projected timelines.

Step 3. Organize

To begin planning the layout of your infographic, organize your strategic plan into categories of programming, funding, and timelines. Consider how to present the information for each section in eye-catching, yet professional and informational ways.

Step 4. Create

Create a 1-page infographic depicting an overview of the educational branch of the strategic financial plan. Include your mission statement as a foundation of the plan. You may use your choice of infographic platforms, including those linked on the Learning Objects page. Include any references on an attached APA-formatted reference page.

Sample Solution

Strategic Financial Plan: Public Health Education

Projected Programming

  • Community Health Education Workshops: Offer workshops on various health topics, including nutrition, chronic disease prevention, mental health, and first aid.
  • Health Promotion Campaigns: Develop and implement targeted health promotion campaigns on specific health issues, such as tobacco cessation, substance abuse prevention, and HIV/AIDS awareness.
  • School Health Programs: Partner with local schools to provide health education programs for students and staff, covering topics like healthy eating, physical activity, and sexual health.
  • Health Literacy Initiatives: Promote health literacy through educational materials, workshops, and community events.

Projected Funding Needs

  • Program Staff Salaries and Benefits: Allocate funds for the salaries and benefits of public health educators and support staff.
  • Educational Materials and Supplies: Purchase educational materials, supplies, and equipment for workshops and campaigns.
  • Community Outreach and Marketing: Allocate funds for community outreach activities, advertising, and marketing efforts.
  • Technology and Infrastructure: Invest in technology and infrastructure to support program delivery and data management.

Projected Funding Sources

  • Government Grants: Seek grants from federal, state, and local government agencies to support public health education programs.
  • Private Foundations: Explore funding opportunities from private foundations and charitable organizations.
  • Corporate Sponsorships: Partner with local businesses and corporations to secure sponsorships for specific programs or events.
  • Community Fundraising: Organize fundraising events, such as health walks, auctions, or dinners, to generate revenue.

Projected Timelines

Q1:

  • Develop program plans and budgets
  • Secure funding commitments

Q2:

  • Implement community health education workshops
  • Launch health promotion campaigns

Q3:

  • Conduct school health programs
  • Organize health literacy initiatives

Q4:

  • Evaluate program outcomes
  • Prepare for the next fiscal year

Note: This infographic can be created using various online tools such as Canva, Piktochart, or Adobe Illustrator. Visual elements like icons, charts, and graphs can be used to enhance the presentation and make the information more engaging.

 

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