Alphabet Inc
Prepare an executive-level PowerPoint presentation that could be delivered to the board of directors.
The company used previously is Alphabet Inc.
Use the template to Develop an 8-12 slide PowerPoint presentation with speaker notes and appropriate graphics. This presentation should be prepared for the board of directors of the corporation and is based only on your assignments from Weeks 3, 6, and 8, and the following
Step 1: Create a SWOT analysis for the company to determine its major strengths, weaknesses, opportunities, and threats.
Step 2: Based on the SWOT analysis, outline a strategy for the company to capitalize on its strengths and opportunities, and minimize its weaknesses and threats.
Step 3: Discuss the various levels and types of strategies the firm may use to maximize its competitiveness and profitability.
Step 4: Outline a communications plan the company could use to make the strategies you recommend above known to all stakeholders.
Step 5: Assess efforts by the corporation to be a responsible (ethical) corporate citizen and the impact on the corporation's bottom line. Provide specific examples to support your response.
Sample Solution
Alphabet Inc, (formerly known as Google) is a collection of wide variety of businesses, specializing mainly in internet services and software industries. In 1996, Google was started as a project to create a search engine and was first called Backrub. Now, Alphabet (a parent company of Google) is an internet giant, dominating mobile OS (Android), browser (Chrome), search (Google Search) and online advertising (Google Ads) markets. Strengths – Dominance in web search, video content sharing, digital advertising, mobile operating systems (OS), web browser and many other markets. Weakness – Overdependence on revenue from advertising. Opportunities – Growing market for subscription-based video on demand services; Growing demand for artificial. Threats – Widespread adoption of advertisement-blocking software.
