Brand Equity

Respond to the following in a minimum of 175 words:

Consider a product you are familiar with. (Options: Patagonia, Nvidia, Toyota, Dewalt, or Apple)

Discuss its brand equity in at least 2 of the following areas: brand awareness, brand loyalty, perceived quality, brand associations, or brand assets.

Sample Solution

 

Companies can create brand equity for their products by making them memorable, easily recognizable, and superior in quality and reliability. Apple is an example of brand equity. Apple’s brand value has astronomically ascended due to its relentless focus on keeping its customers happy with its well-designed hardware backed up by its proprietary software. Its products are sold in classy retail stores that set the gold standards for sales and support of tech devices. Apple has been enjoying tremendous brand equity with a loyal customer base, and has always appealed to the premium end of the consumer market through its innovative and aspirational products. By expanding into new product categories, Apple has stretched its brand and has transformed into a lifestyle luxury brand.

What is meant by the “internal processes” of a team? Why is it important to manage both the internal processes and external opportunities/constraints of a team?

Internal processes check with those efforts and tips in place that started a framework within which members of the team should operate so as to attain success. Effective internal processes can assure resistant quality, outline answerability and deliver each direction and objective measures of success. it’s vital to manage each the inner processes to make sure that the team continues to be targeted towards achieving the set-out goals. the inner processes can tell whether or not the members are having disagreements or not, such disagreements result in conflicts then this undermines the standard of labor. it’s vital to manage the inner processes so as to stay all members of the team impelled which they’re that specialize in their most vital tasks. External opportunities are those aspects that the team members cannot oversight even once victimization the inner processes of their team.

A evidenced thanks to improve your internal processes is to accept a product or service that you simply offer from the attitude of a client. create by mental act that they’re standing outside your organization trying in at the various steps needed to deliver the merchandise or service to them.

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