Business Intelligence

 

Discussion Question #1: Survey the literature for the past six months to find one application of each for DSS, BI, and Analytics. Summarize the application in one page and submit it with exact sources (in-text & corresponding reference list).

Exercise #15: Find information about IBM Watson’s activities in the healthcare field. Write a one-page report. Submit it with exact source(s) (in-text & corresponding reference list).

Chapter 2

Discussion Question #1: Discuss the difficulties in measuring the intelligence of machines.

Exercise #4: In 2017, McKinsey & Company created a five-part video titled “Ask the AI Experts: What Advice Would You Give to Executives About AI? View the video and summarize the advice given to the major issue discussed.

Exercise #5: Watch the McKinsey & Company video (3:06 min.) on today’s drivers of AI at https://www.youtube.com/watch?v=yv0IG1D-OdU and identify the major AI drivers. Write a report.

Sample Solution

Business intelligence (BI) combines business analytics, data mining, data visualization, data tools and infrastructure, and best practices to help organizations to make more data-driven decisions. In practice, you know you’ve got modern business intelligence when you have a comprehensive view of your organization’s data and use that data to drive change, eliminate inefficiencies, and quickly adapt to market or supply changes.It’s important to note that this is a very modern definition of BI—and BI has had a strangled history as a buzzword. Traditional Business Intelligence, capital letters and all, originally emerged in the 1960s as a system of sharing information across organizations.

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Throughout life we have heard many people repeat wise sayings. The majority of the time we don’t stop to think about what these sayings really mean. For example, “Those who truly love you and care about you will make you cry.” How can you love someone and make them cry?

 

When I was younger and very rebellious, I would always be disciplined by my mother. She would make sure I was doing the right thing and never getting myself into trouble. I always thought she hated me and never wanted me to have fun. One day I remember I was playing Super Mario on the Nintendo and she told me to turn it off and start doing my homework. I didn’t want to, so I kept on playing. She came in to my room a while later and told me again to turn the game off. She then sat with me at my desk until I was done with all my homework. Afterwards, I turned to her crying and asked her why she was so mean to me; she looked at me and hugged me saying, “Those who love you and care about you will make you cry.” My mother cared enough about me and my future to force me to do something I didn’t want to do, at the cost of making me cry.

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