Cashing In

 

 

Identify 6-8 ways to generate revenue for this student athlete, and link those activities to their brand, and potential opportunities that can be created using their Name Image and Likeness. Activities could include, but are not limited to:

Sell merchandise, Athletes’ own brand of merchandise; or a vendor they work with
Sell autographs or access to themselves personally through appearance fees
Join cameo- charge for shoutout videos
Accept payment for paid posts on social platforms; who would pay and why?
Accept free stuff from brands to eat/use/ wear or promote on social media
Run camps for younger athletes either on campus or back at home
Monetize social media channels for paid commercial ads: if warranted
Get creative here, and use your chosen student athletes’ personal brand to identify potential revenue streams or gifts in kind that can help support them as they navigate the world of college athletics.

Sample Solution

Inspiration Motivation is again a result of good authority. Inspiration is exceptionally private, and it is the pioneers liability to grasp what persuades every person and carry out strategies to get greatest execution from a gathering. The significance of the pioneers job in spurring people is featured in Herzberg’s Two Factor hypothesis. The hypothesis features factors that should be set up to stay away from disappointment, cleanliness endlessly factors that advance fulfillment, inspiration factors, displayed in Figure 4 (Pettinger, 2007). Herzberg’s hypothesis assists with unraveling what rouses people, however doesn’t prompt on the most proficient method to execute this to deliver greatest efficiency from an individual, this is accomplished by involving the hypothesis related to other persuasive speculations, for example, objective setting hypothesis. Figure 4: Hygiene and Motivating Factors (Pettinger,, 2006) Goal setting isn’t simply a significant piece of inspiration, they are fundamental for both cooperation and effective administration, they give sign on what should be accomplished, how much exertion they should dedicated to accomplish it and they go about as the essential cause of occupation inspiration for people, in this manner setting them precisely is fundamental (Pettinger 2007). Explicit and clear objectives are the best inspirations, and will prompt ideal execution, subsequently it becomes fundamental for a pioneer to grasp what rouses every person inside a gathering (Pettinger, 2007). Inspiration is exceptionally private, and can vary greatly across a gathering, so the pioneer should adjust how they propel to suit every person, this features the requirement for an association to carry out strategies that permit chiefs to be adaptable by they way they reward people. Issues emerge when objectives are not set well, on the off chance that the objectives are uncertain, unattainable or too simple the singular will lose inspiration (Pettinger, 2007). Whenever objectives have been set it becomes fundamental for pioneers to consistently evaluate how people are advancing towards them, in the event that well, objectives ought to be made seriously testing, in the event that they are battling, the objectives ought to be made more straightforward. Objectives additionally take into account pioneer to evaluate how the group are performing, and the way that their administration style is working with the gathering, in the event that objectives are not being met the pioneer should adjust how the group associate together or their initiative style to accomplish them.

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