Competing on Analytics (by Davenport and Harris)

Competing on Analytics (by Davenport and Harris) Chapters 4 & 5

1. How can analytics be used for HR decisions? Are there any examples of companies in the Tampa area that support HR via analytics?

2. How can analytics be used in real-time? Are there any examples of real-time analytics in the Tampa area?

3. How is analytics used for dynamic pricing? What is your opinion about dynamic pricing? What are its advantages / disadvantages? Are there any examples of companies in the Tampa area that set prices dynamically?

it is a discussion so your words regarding the 3 questions, 500 words minimum and the book name and chapters are in the title

Sample Solution

Web-based social networking has numerous methods of supporting brands with notice and one way would be through the inclusion of the crowd. This is alluded to as crowd work which is the point at which a group of people is viewed as laborers instead of customers. This hypothesis is effective in light of the fact that the crowd will advance brands that they like through highlights via web-based networking media stages like hashtags or labels. These highlights are an advantage for brands since it is free work and publicizing, implying that on the off chance that they produce what a market needs, at that point it will normally be elevated and shared to the correct crowd. The delight of brands and design houses having internet based life accounts is that the purchasers will have the option to see the in the background and see what goes into making these well known brands. The impact this has on the purchaser is that they will feel an association and a feeling of dedication to a brand since they feel just as they are incorporated inside procedure. Stages like Instagram can give this sort of off camera benefits that cause the shopper to feel as if they are getting selective news and data, permitting them to feel progressively associated. Austin (2013) backs up this hypothesis by expressing “with regards to Instagram, adherents need to see in the background pictures from their preferred organizations that they would not typically have the option to through conventional media.” By having the authority over the advertising procedure, brands can single out who they need to advance the items and consider who will claim most to an intended interest group. By doing this the brand are likewise ready to control supposition and recognition implying that by indicating the best pieces of the brand and its items it will imply that more individuals will need to buy the items as well as help the brand. “With the customers’ expanded utilization of retailers’ Internet Websites for looking out item infor

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