Effective White Space/Negative Space

 

Do the following two illustrations use Effective White Space/Negative Space? Are they using one of the three Layout Structures; Golden Ratio, Rule of Thirds, or Modular Structures? Which one are they using?
Do think these illustrations achieve their purpose, do they have pulling power for a client?
Find which Layout Structure these two above illustrations fall into. Discuss why you like them, and whether or not they are using effective White Space or Negative Space. Feel free to add your notes from the lecture, to this discussion, to support your statements. Please add two other Illustrations that you find online and state with category they belong to and what style they are.

Sample Solution

The area between design elements is known as white space (negative space). It’s another tool for designers to employ while creating user-centered designs (UX). Remember that white space does not have to be white; it’s simply a term for areas where there are no user interface (UI) elements or specific content. White space can be introduced as a designer based on four primary factors:
Content, design, user experience, and brand
To organize content in the layout and guide the user through the blocks of content shown, use macro white space. As shown in the text, photos, and content blocks, use micro white space throughout the design element features.

Decision-making is the powerhouse of every project; decisions made at pre-conception, in-project and post -project stages of the project, defines the ultimate success of the project (Stingl and Geraldi 2017). The Business Dictionary (2018) defines decision-making as the logical selection of the most appropriate option from available alternatives. Similarly, Merriam Webster Dictionary (2018) states that decision-making is the act of making decision particularly with a group of individuals. Tiwary (2013) describes decision-making as the method or strategy adopted by an enterprise to actualise set goals. Reese & Rodeheaver (1985, cited in McFall, 2015, p7) suggest that decision- making deals with the core processes, which a decision or indecision is made from competing alternatives, and might be or might not be attributed to behaviour. Inaction, like resisting responding or dodging a stimulus can become a chosen alternative for execution and likewise behaviour may start from the decision-making process despite the absence of alternatives to consider; In this instance, the behaviour seems simple and automatic (McFall, 2015). Redish (2013) portrays these apparently automatic behaviours as decisions, even though the decisions are reached through less cognitive effort , also known as reflex actions or heuristics. Furthermore, Redish contends that reflex actions and automatic responses have the potentials of been altered through cognitive system, an illustration of this can be seen in an individual that places a palm on a hot burner and resists the urge to remove it because of an expected reward.

2.5 Historical Perspective of Decision Making

Decision-making is an act as old as humankind and the ancestors of modern humans made daily decisions based on interpretations of dreams, smokes, divinations and oracles (Buchanan and O’Connell, 2018). According to Gigerenzer (2011), modern decision-making dates back to the seventeen century; when Descartes and Pointcarre invented the first calculus of decision-making. Buchanan and O’Connell (2018) attributes the popularity of modern decision- making to Chester Barnard in the middle of the twentieth century; for importing the terminology “ decision-making” which was mainly a public administration concept to the business sector to substitute restrictive narratives like policy making and resource allocation. William Starbuck, a professor in Oregon University acknowledges the positive impact of Chester Barnard’s introduction of decision- making on managers by explaining that policy-making and resource allocation are

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