Enhancing Messages with Visuals

 

 

 

 

Investigate and modify workplace visual media communication to enhance efficiency in completing tasks.
Scenario
You work for a marketing organization that has taken on a new client. The new client is originally an American
company which targets American clients. However, with the current trends, this company realizes it needs to
extend into global operations.
Your task is to create two logos for this new client and submit a video presentation for the marketing team to
review. Create an original, American-style logo, and then create a more globalized version of that logo. Since
most of the company’s global clients come from India, design the global logo to reflect the visual preferences
that might appeal to that specific global audience. When designing the logos, utilize the following visual
communication elements:
Logo size
Logo color scheme
Logo symbols/symbolism
Logo iconic meaning
They have also sent an email stating the following items need to be addressed:
The main objective is to present your two logos and address how they strategically and effectively use the
visual communication elements itemized.
Be sure to compare and contrast how differently American and Indian target audiences may respond to these
logos.
Discuss why your marketing organization should consider the importance of using the visual elements you
visually designed for these logos. Rubric reates an American logo which thoroughly uses visual communication
elements: size, color, symbolism, iconic meaning. Creates an Indian logo which thoroughly uses visual
communication elements: size, color, symbolism, iconic meaning. Thoroughly compares and contrasts how
American and Indian target audiences respond differently to logos

Sample Solution

The highest office in the United States of America has been occupied by the whites for a long time that a little break to Obama presidency could not be stood by Donald Trump. Being black, the political career of Obama and his success was under scrutiny especially from the white supremacy lords such as Donald Trump who even questioned his intelligence. Ironically, Trump seems to have picked a battle with everyone except the whites by making his bloody heirloom explicit.
However, Trump’s criticism came to haunt him as he is accused of many things. The Trump ideology shields and bears the previous and current white supremacists, therefore, he is not alone. Moreover, Trump’s journey to power is interesting because he has a unique record in various ways such as being an insulter, being accused of sexual assault and fraudulent business dealings. However, because he is white, he has the power to receive more support even in his ways of demining the blacks.
Trump is the first unique white American president because of his commitment to whiteness. His candidacy and rise to power was an attempt to demine and eradicate the fact that America had their first black president in Obama. However, the black and likeminded people have also contributed to Trump’s incidental rise by focusing too much on his bigotry and that of his supporters. The rise of Trump has also been fueled by economic reversal and cultural resentment which have become a de rigueur among white pundits. However, the issues that led to Trump’s rise remain debatable ranging from election policies, party selection and analysis of voters.
Trump’s power is fueled by the whiteness agenda. Other factions believe that the despite the forward strides in American politics such as, the role of Martin Luther King Jr. and having a black president, agreeing that Trump is potent is to deny the steps made forward. The idea of acceptance of the issues of racism in the current politics of the US frustrates the leftists who would rather have other discussions. Interestingly, while the blacks suffer lifelong bondage, the whites who had been united by slavery also suffer the temporary bondage of indenture. History reminds Americans that slavery was such a divisive issue that determined the whiteness today.
Slavery gave birth to racism which was even acknowledged by Hillary Clinton even more than her Democratic predecessors. However, her stand looked ridiculous considering her husband’s past administration which baited white voters at the expense of the blacks’ interests. As much as it is easy to excuse Hillary for her husband’s sins, her turnaround at the 2008 cam

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