employee accepts the subordinate level and seldom question management decision. They also stressed on team works and maintaining group harmonies [Warnstam, 2007]. This has resulted in a very cooperative employee to employer relationship. The labour union in Singapore are usually in good term with the companies and the last open labour strike is more than 20 years ago on 1986.

3.4 Technology

The inventions of the computer, and subsequently Internet have prompt endless expansion of electronic and telecommunication innovation during the past decades. Recent development of high density (HD) video providing more crisp images, together with high speed computer processing speed to compress and decompress these images, and faster data transfer rate, resulted in high quality real time video conferencing with no time gap and clear sound and image. This had made video conferencing very attractive to companies as substitute for business travelling [Yu, 23 Jun 2009].

With technology advancement, the definition of entertainment has also been evolving. Electronic device are getting more and more portable with increased performance. These gadgets are also getting cheaper and more and more people are treating it as a necessity. Almost every household in Singapore will have a portable laptop, hand phone and digital cameras that are loaded