Nonprofit is “ The Women’s Advocacy Center” (in Memphis)
• An explanation of the social justice issue the NPO would like to address in their advocacy work
• Explanation and rationale for how the NPO plans to develop an advocacy team or other approach to help develop the plan ( Who’s going to do what?)
• What other partners/allies should the NPO involve in the work related to this issue?
• Include facts about the social justice issue the NPO wants to address (research component); this is important because the NPO will need to make fact-based arguments to help them be effective advocates
• Identify the appropriate audience(s) that the NPO should approach when advocating for their chosen issue. Explain here why the audience(s) were chosen.
• Help them to decide on the most appropriate way to present their plan to specific audiences.
• Include a strategy to help the NPO follow up with those they approach during their advocacy work on this issue.
Sample Solution
The Women’s Advocacy Center (WAC) is a nonprofit organization based in Memphis, Tennessee. The WAC seeks to address the social justice issue of gender-based violence by providing resources and support services to victims of domestic and sexual abuse. With such a large undertaking, it is important for the WAC to have an effective plan in place that will enable them to reach their goals.
To do this, they need to develop an advocacy team or other approach that can help secure funding and mobilize community action as well as educate and inform individuals about the cause. This team should be made up of passionate individuals who are knowledgeable about gender-based violence, its causes and consequences, as well as strategies for prevention. It is also essential for members of the team to possess good communication skills so they can effectively reach out both locally and nationally seeking support from legislators, funders, faith organizations among others (National Resource Center on Domestic Violence., 2002).
The advocacy team should also be equipped with all the necessary tools needed including a formalized budget plan which clearly outlines how funds raised will be allocated; documents detailing key messages they want people to understand; materials like brochures or pamphlets highlighting statistics or current campaigns related their cause; contacts lists of local media outlets etc…(Kuzilwa & Brubaker., 2015). The goal would be for them use all these items when engaging with potential allies so when the time comes various stakeholders know exactly what type of assistance is required.
Furthermore, having representatives available at rallies or public events organized by other similar groups may also prove beneficial since it would allow members connect directly with constituents building relationships that could potentially lead more people advocating on behalf issue (Kuzilwa & Brubaker., 2015). Lastly involvement in coalitions formed around topics relevant to their mission statement should also be considered since it could empower the organization while enabling it to further advance its goals (Hutchinsonetal., 2012).
In conclusion, developing a successful advocacy program requires dedication but if done properly pays off considerably allowing nonprofits like The Women’s Advocacy Center achieve greater success in fighting against social injustice.
