itially during his presidential campaign, FDR isn’t promising too much to the American people. All he’s saying is that his administration is going to be competent and pragmatic, embarking on much more than just a political campaign, but a crusade to restore America to its own people, not the 1%. FDR pledges himself to a “new deal” with the american people. However there were doubts on whether or not he would beat Hoover. These doubts were mainly due to the fact that FDR was not the greatest of campaigners due to his being cripple. However, by 1932 the name Herbert Hoover name became synonymous for failure. In the end, Hoovers 1932 campaign was disastrous, his monotone reading of speeches that used words unfamiliar to the average American failed to captivate to say the least; Hoover could really be clueless at times. An example of this is the burning of the makeshift shanty town created by army veterans protesting that their pensions were cut in July 1932. FDR was cautious throughout the campaign, not really saying anything of any magnitude, speaking in code words and not being too specific. However with everyone against Hoover, FDR was just biding his time before the elections. Eventually, the country did not vote for FDR, but against Hoover. FDR was able to convince americans that he cared about their plight, and on election day he took 57% of the popular vote, with 42 of 48 states going to FDR. Franklin Roosevelt was inaugurated as president of the United States on March 4th, 1933. Roosevelt inherited a nation that was going through its worse economic crisis in history; a nation where a quarter of the population was unemployed, and where at least two million people were homeless.

During FDRs first term in office, it was seen a as pivotal for him to rally the American people. As a result of this, FDR went on radio many times, in what was called a “fireside chat”. FDR was effectively using the media to make his administration an elaborate beacon of hope in a dim period of American history