Product life cycle and marketing Strategies.

1-Identify a product currently in the ‘Mature’ stage and another in the ‘Decline’ stage. Use specific examples of activities to explain what is currently
happening to both products in the marketplace.

2- With the product you identified in question one as being in ‘Mature’ stage, detail the types of marketing strategies you would develop to extend its life
cycle.

14.

I. Presentation – BIGGLES

From about the 1930’s to the late 1960’s Captain W.E. Johns’ Biggles stories, stories of warrior airplane and dogfights, were extremely well known among youthful teenagers in the UK. Regardless of their vehement Britocentric Imperial direction the accounts in interpretation additionally did very well outside the UK: I recall, matured 11, hearing a radio declaration of Johns’ demise including the remark: “It is said that even the Germans preferred them, in spite of the fact that Biggles was continually killing German planes.”1 Certain of the tales, nonetheless, make issues for target crowds outside the Britocentric Imperium and its social circle.

One nation where Biggles clearly keeps on being very well known is the Czech Republic,2 when the split; almost all the hundred-odd books have been converted into Czech (see http://www.knizniarcha.cz/johns-w-e-biggles-kompletni-rada-95-knih). Indeed, defining moments throughout the entire existence of Czechoslovakia from the late 30’s until the breakdown of the Warsaw Pact might be coordinated to the accessibility, or scarcity in that department, of Biggles interpretations. Thirteen were interpreted during the period 1937-1940 (e.g., Biggles of the Camel Squadron (1937); Biggles in Africa (1938); Biggles in Spain (1939), and Biggles Goes to War (1940))3. The period 1946-1948 saw a further four: Biggles Flies East (1946), Biggles Learns to Fly, Biggles in Borneo (1947), and Biggles Defies the Swastika (1948). The happening to Socialist Czechoslovakia saw them become inaccessible once more, in spite of the fact that they returned quickly in 1968.

II. THE CONCEPT OF RURITANIA AND ITS CONNOTATIONS

Ruritania was first imagined in writing and culture by Anthony Hope in The Prisoner of Zenda. He portrayed it as a German-speaking, Roman Catholic nation, under an outright government, with profound social, yet not ethnic, divisions, as reflected in the contentions delineated in the narratives. Notwithstanding, a portion of Ruritania’s placenames (e.g., Strelsau, Hentzau), propose that a portion of the externally German names have a Slavic substratum, like, e.g., Leipzig, Dresden, Breslau, Posen, Gdingen, and so forth., similarly as with a portion of the individual names, e.g., Marshal Strakencz, Bersonin, Count Stanislas, Luzau-Rischenheim, Strofzin, Boris the Hound, Anton, and so on.

15.

Topographically, Ruritania is generally situated between domains that would have been called Saxony and Bohemia in Hope’s time. It has become a conventional term, both concrete and theoretical, for a nonexistent pre WW1 European realm utilized as the setting for sentiment, interest and the plots of experience books. Its name has been given to an entire type of composing, the Ruritanian sentiment, and it has spread outside writing to a wide range of other areas.4

This paper will examine Petruželková’s (P) (1994 (1940))5 Czech form of the short-novel-length Biggles Goes To War (BGW; Biggles Letí na Jih (BLJ) in Czech), set in Maltovia, portrayed in plot as a little Ruritanian-type 6 nation with a German-type upper-

This question has been answered.

Get Answer
WeCreativez WhatsApp Support
Our customer support team is here to answer your questions. Ask us anything!
👋 Hi, Welcome to Compliant Papers.