Purchasing patterns post-pandemic

Research a company and provide a YouTube Video that depicts the company’s shift in target marketing in due to the pandemic.
How did the company employ e-commerce and the use of social media before and in response to the pandemic
Was it successful in responding to the impact initially experienced by the pandemic?
Will the company continue to use this strategy post pandemic?
Do you believe the buys will change their purchasing patterns post-pandemic? Why or Why Not?

 

Sample Solution

eening and scoring use a matrix as the basis of a six step process.
The six steps are:
Prepare the selection matrix
Rate the concepts
Rank the concepts
Combine and improve the concepts
Select one or more concepts
Reflect on the results and the process.
One of the reasons for us to select our project was that we wanted to design something based on emotion. Going beyond the basics functionality, consistency, and usability and we wanted to design something for humans, not for machines. We Learn how to express our brand’s personality and delight our audience through emotional design.

Figure 4. Design for Emotion

Most researchers within the field of product development agree on the importance of understanding customer needs when developing products. For example, Matzler, K. (1996) mentions: ‘A high level of customer satisfaction is one of the most powerful indicators for the future of a business. Satisfied customers are loyal customers and ensure a lasting cash-flow for the business in the future.’ As Ulrich, K. and Eppinger, T. (2008) puts it; ‘Developing great products is hard. Few companies are highly successful more than half the time. These odds present significant challenges for a product development team’. Similarly, Lager, T. (2005) mentions that ‘Nor is it enough anymore to develop a product that pleases the customer; it must also be better than competing products in the global arena.’ A company’s economic success depends on their ability to identify customer needs and quickly create products that meet the needs at a low cost (Ulrich, K. and Eppinger, T. 2012). In order to stay competitive on the market. Accordingly, to deliver an attractive end-product, it is important to keep customer focus in all stages of the product development process for all involved departments.

Figure 5. Customer oriented product development

During the workshops I have learnt the importance of converting your ideas into a tangible or CAD simulation prototype. In the earlier stages of product development once the team has selected the concept and wanted to pursue with their that idea, it is really important to make sketches and do some rough, quick and dirty prototyping as this will reveal number of issues related to design, feasibility and questions related to user experience. Right after the rapid prototype workshop I enrolled for a special course designed for 3D printing enthusiast. To learn how to use and print your own model with complex lattice structures. To meet the rigorous demands of product designers and development engineers, prototyping materials are the critical link to product design validation and product development process efficiency. Successful OEMs and product developers understand the value of time. Time-to-market can be dramatically reduced if prototype-to-production bridge materials mirror production material specifications. Most often it is not practical to produce hard tools to make a few parts. Hard tools are costly and time consuming. Design iterations and engineering revisions could quickly absorb budget, time and patience to complete a project.
The basic procedure for all rapid prototyping techniques can be summarized as follows:
1. A CAD model is built, then converted to STL format. The resolution can be set to minimize stair stepping.
2. The Rapid Prototype machine processes the .STL file by creating sliced layers of the mo

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