Research suggesting how well the corporate strategies of vertical integration, diversification
Is there any research suggesting how well the corporate strategies of vertical integration, diversification, mergers and acquisitions, and alliances work?
Yes, there is a significant body of research suggesting how well the corporate strategies of vertical integration, diversification, mergers and acquisitions, and alliances work.
Vertical Integration
Vertical integration is a strategy in which a company acquires or develops businesses that are involved in different stages of its value chain. For example, a clothing manufacturer might vertically integrate by acquiring a cotton plantation or a retail store.
Research has shown that vertical integration can have a number of benefits, including:
- Reduced costs: By vertically integrating, companies can reduce costs such as transportation costs and transaction costs.
- Increased quality control: By vertically integrating, companies can have more control over the quality of their products and services.
- Improved efficiency: By vertically integrating, companies can improve the efficiency of their operations by eliminating duplication of effort and streamlining processes.
- Increased risk: By vertically integrating, companies increase their exposure to different types of risk. For example, a clothing manufacturer that vertically integrates into cotton production is exposed to the risk of crop failures.
- Reduced flexibility: By vertically integrating, companies become less flexible and adaptable to changes in the market.
- Increased complexity: By vertically integrating, companies become more complex and difficult to manage.
- Reduced risk: By diversifying into different industries, companies can reduce their overall risk. For example, if one industry is performing poorly, the company may be able to offset its losses with profits from other industries.
- Increased growth opportunities: By diversifying into new industries, companies can increase their growth opportunities. For example, a technology company that diversifies into the healthcare industry may be able to grow its business by selling its products and services to hospitals and other healthcare providers.
- Improved financial performance: Research has shown that diversified companies tend to perform better financially than non-diversified companies.
- Increased complexity: By diversifying into different industries, companies become more complex and difficult to manage.
- Reduced focus: By diversifying into different industries, companies may lose focus on their core business.
- Reduced efficiency: By diversifying into different industries, companies may become less efficient in their operations.
- Expanding into new markets
- Acquiring new products or technologies
- Eliminating competition
- Achieving economies of scale
- Sharing resources and expertise
- Entering new markets
- Developing new products or technologies
- Reducing costs