Instructions: Search the web for information on special events that could generate, at minimum, $10,000 for
your nonprofit organization. Select an event that appeals to you. Do the necessary research to guide you in the
planning of the event. Prepare a 15-minute PowerPoint preliminary plan for your event. Use the outline
provided below to write your special event plan.
Outline
1. Name and description of your event (VIRTUAL FUNDRAISING EVENT)
2. Venue – name, address, and description of venue;
• rental cost (VIRTUALLY )
• amenities you’ll have to provide and pay for
• permits, insurance, and other fees required to use this event
• befits and drawbacks related to using this venue
3. Target donors: Individuals and groups that will be interested in sponsoring and attending your event and able
to pay a large sum to attend the event.
4. Advertising methods you plan to use to reach your target donors, the individuals and groups you identified in
#3 (SOCIAL MEDIA, RADIO STATION, WORD OF MOUTH, COMMERCIAL, POSTERS, FLYERS)
5. Expertise needed to run this type of event- What knowledge and skills do you need? Based on the type of
event, venue selected, and donors invited, what expertise will be needed to ensure a successful event?
6. Other resources needed
7. Risks associated with this type of event – What could go wrong? What are you going do to minimize risk?
8. Benefits associated with this type of event – In addition to raising funds for the organization, what other
benefits are associated with this type of event?