Write a 525- to 700-word paper in which you answer the following questions:
Perform an online search on Social Listening. Briefly describe the term.
What are some of the ways in which you can reach out to customers to improve communication, provide additional information, proactively support your product(s)/service(s), establish good customer rapport, and help build your business network? (e.g. email, newsletters, surveys, focus groups, loyalty clubs, referrals)
How will you solicit feedback for your product(s)/service(s), and what type of information will you collect? How will you use this information to improve your product(s)/service(s), customer service, or business operations?
Based on industry trends, what additional business opportunities would you consider pursuing in the future? (e.g. growing your business, franchising your business, buying an existing business) How do you foresee growing these opportunities out of your existing business operations?
What new products or services can you foresee evolving out of your existing business? How do you envision expanding these product(s)/service(s) out of your existing network?
Social Listening
Social listening is the process of monitoring social media channels for mentions of your brand, competitors, product, and more. Social listening gives brands an opportunity to track, analyze, and respond to conversations about them on social media. It is a crucial component of audience research. The explosion of new technologies has dramatically expanded business communications. Now, you can reach your customers, and your customers can reach you, on a variety of platforms. These days, e-mail seems practically old-fashioned, but it remains one of the best ways to connect with your customers because it`s convenient, cheap, and swift. If you have a new product or offer, you can use e-mail to send out newsletters and/or personalized messages. In addition, your customers can use e-mail to get in touch with you about everything from complaints to new orders. It is an essential component of any business communications platform.
said, “This great Nation will endure as it has endured, will revive and will prosper.” The parallelism was the phrases “will endure,” “will revive,” and “will prosper.” This parallelism equated “revive” and “prosper” and emphasized both words. People would think about both reviving and prospering in the future despite the dismal economy. Americans will not only overcome current problems; they will also thrive. Roosevelt used parallelism again when he stated, “Values have shrunken to fantastic levels; taxes have risen; our ability to pay has fallen.” The parallelism was the phrases “have shrunken,” “have risen,” and “has fallen.” Franklin kept using the present perfect tense to warn people of their current economic problems. This would encourage people to work harder by demonstrating the grimness of the economy. It was time for Americans to face their problems head on. Roosevelt described the economy: “It can be helped by preventing realistically the tragedy of the growing loss… It can be helped by insistence that the Federal, State, and local governments act forthwith … It can be helped by the unifying of relief activities… It can be helped by national planning … “ Franklin used parallelism when he repeated the phrase “It can be helped.” This parallelism allowed people to become hopeful when they keep hearing the phrase “It can be helped.” By repeating the phrase, people will feel safe about the future and not give up because chances are that things will improve. Franklin emphasized that the economic depression will have a turning point, and eventually people would have jobs, money, and enough food. Roosevelt used parallelism in his address to encourage and inspire hope.
Lastly, Roosevelt used repetition to summon courage and a sense of community from his audience. He repeated the word ‘fear’ when he said, “there’s nothing to fear but fear itself”. This repetition stayed strongly in people’s mind by using the word “fear” twice. Also, it encourages people to be courageous and not to fear the dark economy. Roosevelt talked about foreign policy as followed: “In the field of world policy I would dedicate this Nation to the policy of the good neighbor—the neighbor who resolutely respects himself and, because he does so, respects the rights of others—the neighbor who respects his obligations and respects the sanctity of his agreements in and with a world of neighbors.” Roosevelt repeated the word “neighbor” four times and the word “respect” four times to emphasize an i