Social media platforms to understand the risks vs. benefits

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analyze different social media platforms to understand the risks vs. benefits of having such resources available to businesses and society.

Identify 1-2 social media companies that have had current issues that have transpired within the last 5 years, with their platforms. What happened and what were the issues? How should society respond to social media corporations and should the government control social media applications?

Sample Solution

Digital platforms can be highly profitable businesses that connect users and other market actors in ways not possible before the internet. When they are successful, they generate powerful feedback loops called network effects and then monetize them by selling advertisements. But what happened at the U.S. Capitol illustrates how digital platforms can be double-edged swords. Yes, they have generated trillions of dollars in wealth. But they have also enabled the distribution of fake news and fake products, and promotion of dangerous misinformation on elections, vaccines, and other public health matters. In the past, Twitter and Facebook have been reluctant to censor posts about conspiracy theories and fake news.

As per Matt Bradley (2019), who in his work place that retailers are in assumption for a reclassified climate given by the coming up, such is to help their encounters not leaving out the item so customers are taken part in a blend of retail and recreation. Measurements uncover that 73% of customers would put additional time and cash in-stores that can give a blend of items and encounters, and all the more decidedly 70% of customers express their disinterest to shop and would looked for other in-stores assuming this shops neglect to offer energizing encounters close by their items; this uncovered the meaning of planning and offering an extreme in-store client experience (Albrecht Enders and Tawfik Jelassi, 2009).

Proposal
Tesco have solid in-store client experience the executives, this is obvious in their deals yield and appears to exploit all their touch focuses with clients. Following this, the suggestion to the supervisory group is that they ought to focus more on brand devotion and client maintenance as this will further develop their deals fundamentally subsequently keeping up with their situation as the main best retailer in the UK. Moreover, to increment in-store client traffic, I will suggest that unexpected dedication present cards are given to “rehash client buy” in a specific item and administrations. Finally, I will suggest that the supervisory group during the time spent planning client experience techniques they ought to play out a continuous survey of how individual client cooperate with item and administrations.

End
To keep a higher client experience, retailers need to change their methodology from association and brand procedure and reclassified their spotlight by focusing more on individual client special experience to fabricate critical experience. Since client experience is a two way approach between the client and experience made in a specific association, I will recommend that during the time spent planning a client experience system associations ought to think about the job of the client.

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