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Develop a proposal for the town you live in (or that is near you) to host a sport event that would be interesting to people worldwide. The intended audience is the chamber of commerce or other town officials. What programs would you develop to boost interest? Think through all of the contributing aspects such as food, retail, fan development, physical location, and so on. You will have 10 minutes to sell your idea (1012 slides) and should include voice narration in your presentation (refer to the links in the Module Resources for more information).

 

Sample Question

Executive Summary

The Great Lakes International Triathlon, a world-class event, will transform our town into a global sports destination. This event will attract elite athletes, sports enthusiasts, and tourists from around the world, boosting local economy, enhancing our town’s image, and leaving a lasting legacy.

Event Concept

A thrilling triathlon featuring swimming, cycling, and running events, set against the stunning backdrop of the Great Lakes. The event will cater to both professional athletes and amateur enthusiasts, offering various race distances to accommodate different skill levels.

Key Features:

  • World-Class Course: A challenging and picturesque course that showcases the beauty of the Great Lakes region.
  • Expo and Vendor Village: A vibrant expo featuring sports equipment, nutrition products, and local businesses.
  • Live Music and Entertainment: A festive atmosphere with live music, food trucks, and family-friendly activities.
  • Community Engagement: Opportunities for local residents to volunteer, participate in community races, and experience the event firsthand.

Economic Impact

  • Tourism Revenue: Attract visitors from around the world, boosting local businesses like hotels, restaurants, and shops.
  • Job Creation: Create temporary and permanent jobs in tourism, hospitality, and related industries.
  • Positive Publicity: Generate positive media coverage and enhance the town’s reputation as a sports destination.

Marketing and Promotion

  • Social Media Campaign: Utilize social media platforms to engage with potential participants and spectators.
  • Partnerships with Sports Organizations: Collaborate with triathlon organizations to promote the event and attract elite athletes.
  • Local and National Media: Leverage local and national media outlets to generate buzz and excitement.
  • Influencer Marketing: Partner with sports influencers to reach a wider audience.

Logistics and Operations

  • Course Design: Collaborate with local authorities to design a safe and challenging course.
  • Volunteer Coordination: Recruit and train volunteers to assist with various tasks, such as registration, course marshalling, and spectator management.
  • Emergency Services: Coordinate with local emergency services to ensure adequate medical and security coverage.
  • Sustainability Initiatives: Implement eco-friendly practices, such as waste reduction and recycling programs.

Legacy and Community Impact

  • Health and Wellness: Inspire residents to adopt a healthier lifestyle through increased physical activity.
  • Youth Programs: Develop youth triathlon programs to nurture the next generation of athletes.
  • Community Development: Invest a portion of the event proceeds into local community projects.

By hosting the Great Lakes International Triathlon, our town can position itself as a premier destination for sports and tourism, leaving a lasting legacy for generations to come.

[Insert Slide with Engaging Visuals]

Voiceover: Highlight key points from the presentation, such as the economic benefits, community impact, and unique selling points of the event.

Call to Action:

  • Encourage the audience to support the initiative and work together to make the Great Lakes International Triathlon a reality.
  • Emphasize the potential for long-term positive impact on the community.

Remember to tailor your presentation to your specific audience and local context. By emphasizing the benefits to the community and highlighting the unique selling points of your town, you can increase the likelihood of gaining support for this exciting event.

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