Strategic Management

Part A
Construct a competitive positioning matrix (CPM) with 12 factors and three (3) major competitors, including
your company (Target Corporation + two more companies). Complete the CPM matrix and provide written
analytical findings on matrix results in the APA format. *Calculations are required – See Content in Module.
Part B
Construct a market positioning map (MPM) with your company (Target Corporation) and its two (2) major
competitors. In your written analytical findings, discuss the consumer perception of the companies’ products,
services, and marketing strategies. Provide written analytical comments on the MPM matrix results and
sources in the APA format.
Part C
Construct the External Factor Evaluation (EFE) matrix with ten (10) opportunities and ten (10) threats. Provide
written analytical comments on the EFE matrix results and sources in the APA format. *Calculations are
required – See Content in Module.

Sample Solution

on the claim about the treaties that weren’t clear to the first nation is the government of Canada should compensate and amend or interpret it in a modern way. Solutions should not be from 200 years old ‘agreement’ between parties that they don’t exist anymore. However, The government needs to provide drastic measures so that the treaty rights are more clearly defined. This will help people from both parties to get a clear look of the treaty and a solution can be made thus helping both the aboriginal people and the government as well.

Another way of resolving the native issue is to inform and engage the public. People who are Interested should read the historical treaty documents between Canada’s aboriginal peoples and the Crown. They are written in impenetrable legal language. Those who are interested should also acquaint themselves with the text of the Indian Act. People should read and understand then reflect and also engage the MPs. We need to understand where the problem is and one way of doing that is to read about it. We should also come together as one and stop calling it a ‘native issue.’ Because we all share the land hence we should joint people in supporting them on what is threatening the land and waters that we all hare.

There has been a lot of push and pull both from the first nation and the government but no solution has come in place. Both parties try to make moves such as peaceful protest and legal and illegal moves no solution yet has been found. However, the most effective way to come up with a solution is as did earlier as history tells us, ‘negotiation’. Government officials should go to the aboriginal people themselves and stop sending chiefs to speak to the aboriginal people but do it themselves and negotiate calmly. On the other hand, the aboriginal should also remove their fate from choosing elders as the chief and try to choose an intelligent and an educated leader who will present them in a meaningful and modern

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