Strategic plan for a company

 

 

 

Develop a strategic plan for the company you have used throughout this course and share it with stakeholders, The company is Family Dollar

Create a 15-slide Microsoft® PowerPoint® presentation with visuals and speaker notes for key stakeholders to solicit their approval of your strategic plan. The objective is to sell the strategic plan to investors or company directors. Address the following in your presentation:

An introduction with mission and vision statements
Core values, ethics, and social responsibility principles
Analysis of the company’s:
Internal environment (e.g. strengths and weaknesses related to resources, trademarks, patents, copyrights, or current processes)
External environment (e.g. opportunities and threats related to market trends, economic trends, demographics, or regulations)
An evaluation of the internal and external environment’s impact on achieving the company strategy
Create a strategic objective for the company.
Create short- and long-term goals for achieving the company’s strategic plan.
Determine methods for collecting data and measuring the success of the strategic plan.

 

Sample Solution

Sure,

here is a 15-slide Microsoft® PowerPoint® presentation for Family Dollar, outlining a strategic plan to gain stakeholder approval:

Slide 1

Title: Family Dollar – Strategic Plan

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Speaker Notes Good morning/afternoon, esteemed investors and board members. Today, we present Family Dollar’s strategic plan, crafted to capitalize on our strengths, address our weaknesses, and leverage exciting market opportunities. We’re confident this plan will ensure Family Dollar’s continued success and growth.

Slide 2

Mission Statement

  • To deliver everyday essentials at unbeatable prices to hardworking families.
  • We strive to be the friendly neighborhood discount store, providing a convenient and positive shopping experience for all.

Speaker Notes Our mission statement reflects our core purpose: serving families with quality products at affordable costs. We understand the importance of value and aim to be a trusted destination for essential household items.

Slide 3

Vision Statement

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  • To become the leading discount retailer for essential goods, recognized for exceptional value, innovation, and community engagement.

Speaker Notes Our vision is to be at the forefront of the discount retail industry. We envision achieving this through continuous improvement, embracing innovation, and strengthening our community ties.

Slide 4

Core Values

  • Customer Focus: We prioritize customer satisfaction by providing a welcoming environment and exceptional service.
  • Everyday Value: We offer high-quality products at low prices, ensuring affordability for everyone.
  • Community Commitment: We actively support the communities we serve, fostering positive local partnerships.
  • Respectful Workplace: We cultivate a respectful and inclusive work environment for all employees.

Speaker Notes These core values are the foundation of our company culture. They guide our decision-making and interactions with customers, employees, and the community.

Slide 5

Ethics and Social Responsibility

  • We uphold the highest ethical standards in all business practices.
  • We strive to source products responsibly and minimize our environmental impact.
  • We actively support social initiatives and programs that benefit our communities.

Speaker Notes We are committed to conducting business ethically and responsibly. We source our products with sustainability in mind and actively give back to the communities we serve.

Slide 6

Internal Environment Analysis – Strengths

  • Strong brand recognition and established customer base
  • Extensive network of convenient store locations
  • Competitive pricing strategy
  • Wide variety of essential products

Speaker Notes Family Dollar boasts a strong brand identity, a vast network of stores offering convenient shopping experiences, competitive pricing that attracts budget-conscious customers, and a diverse product selection catering to essential needs.

Slide 7

Internal Environment Analysis – Weaknesses

  • Limited store space can restrict product offerings
  • Outdated store layouts might not provide an optimal shopping experience
  • High employee turnover can impact customer service consistency

Speaker Notes While Family Dollar has strengths, there’s room for improvement. Store size limitations can restrict product variety. Outdated store layouts might deter customers, and high employee turnover can affect service consistency.

Slide 8

External Environment Analysis – Opportunities

  • Growing online grocery and discount retail market
  • Increasing demand for value-driven products
  • Potential for expansion into new markets

Speaker Notes The external environment presents exciting opportunities. The online grocery and discount retail market is flourishing. Customers are seeking value-driven products, and Family Dollar is well-positioned to capitalize on this trend. Additionally, potential exists for expansion into new markets.

Slide 9

External Environment Analysis – Threats

  • Competition from discount retailers like Walmart and Dollar General
  • Rising labor costs

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