The demographics/psychographics of the Titan Raga target market

 

1. What are the demographics/psychographics of the Titan Raga target market?
2. What is the Titan Raga experience?
3. What are the demands of the traditional Titan Raga customer?
4. What are the demands of the new Titan Raga customer?
5. If the former value proposition was “for a special occasion,” what should a new value proposition be?
6. Is now the time or not the time to launch a stand-alone brand? Support your conclusions.

Sample Solution

This document provides an overview of the operational requirements in terms of fire safety. It details many perceived fire safety hazards across the venue through its various phases including build up; the event and de-rig which focuses on and is relevant to all visitors to the site including staff, contractors and the general public. Discussion: This document provides the venue, event manager and all other key stakeholders with a tool to analyse potential hazards to personnel from a fire safety point of view. It enables the level of perceived risk to be calculated alongside the likelihood of occurrence that can then be used to ascertain overall risk. This used effectively allows the event manager to formulate methods to reduce or remove the risk of injury from a potential hazard. Once a reduction method is in place the risk factor is recalculated providing an amended indicator. This action allows demonstration of ongoing work to mitigate risk to personal on site that is often focused upon by key stakeholders. This tool is highly useful in terms of providing a safe environment and complying with current relevant legislation. Live 8 Event Safety Plan Description: This document provides the information and documentation pertaining to the entire event, it includes detailed guidance and procedure for all elements of the event including the build and de-rig phases. The document explains in detail the fundamental elements required for the event to operate safely, successfully and in line with legislation. Discussion:

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