The Effects of Globalization on International Marketing Strategy

 

 

What Influence Does Consumers’ Culture Have on International Companies Marketing Strategies in Japan (Food Supply)

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It is not unusual for practitioners and students to become anxious about the prospect of undertaking social research. The reputation of research is difficult, mechanical and a tedious set of rituals that are linked to unappealing scientific or objective routines and tasks which ultimately result in remote, dry and even aloof as well as impenetrable, reports, books, and academic papers. Although challenging, most forms of qualitative research are accessible, rewarding, relevant, and at times, enlightening. Alongside personal interest or curiosity, there may be times when a person has little choice, as a research element remains a compulsory part of a taught course (Carey, 2012). Many of the core skills required for qualitative research will have been developed or mastered by many students and practitioners. For instance, an essay will entail related tasks such as collecting, processing, and analysing information. Furthermore, social work practitioners conduct interviews in assessments or write reports for funding panels or reports for court proceedings. Moreover, qualitative research is learned just as much through direct experience as through study and can help promote our imagination and sense of creativity or curiosity and the urge to know more (Shaw, 2012).
According to the Social Work Policy Institute (2010), social work research informs professional practice. Social work research allows the professional to assess the needs and resources of people in their environments, evaluate the effectiveness of social work services in meeting people’s needs, demonstrate relative costs and benefits of social work services, advance professional education in light of changing contexts for practice, and understand the impact of legislation and social policy on the clients and communities served. In the field of social work, practitioners must remain well-informed regarding any research advances in their respective areas. Advocates of evidence-based practice expect social workers to engage in practice informed by the best available evidence. Research studies conducted through the lens of qualitative studies provide important contributions to the social work knowledge base. In many cases, these studies can represent the best available research regarding emerging problems or application of evidence to diverse populations (Lietz & Zayas, 2010). Qualitative research continues to be a valuable approach in social work practice. In 1994, the Council on Social Work Education required that qualitative research methods be taught

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