August 26, 2022

Favorite Internet start-up

Take your favorite Internet start-up and rate its marketing assets as might be observed by potential acquirers. What needs to be improved and what has value?
August 26, 2022

The placement of Starbucks into grocery stores

  Consider the placement of Starbucks into grocery stores. Pick two different local grocery store chains in your area and rate how well each performs on […]
August 26, 2022

Branding strategies

Two large manufacturers make similar products but have different branding strategies: one houses all of its products under the parent brand, but the other has a […]
August 26, 2022

Southwest Case Study

Evaluate Southwest’s operations strategy and explain how the organization seeks to gain a competitive advantage in terms of sustainability. Analyze how operation management activities affect the […]
August 27, 2022

Tell us a story about your shoes

  Tell us a story about your shoes. How do they represent you? Are they practical? Stylish? Comfortable? Required for your job? Related to a sport? […]
August 27, 2022

Technical and Cost or Price Evaluations

Defend the purpose of technical evaluations, including the importance of integrity, fairness, and the factors to determine the competitive range, to inform the proposal selection process. […]
August 27, 2022

Refute the research department’s claim

  The research department of an appliance manufacturing firm has developed a new bimetallic thermal sensor for its toaster. The new bimetallic thermal sensor can sense […]
August 27, 2022

A thriving global supply chain operation

You are analyzing the supply chain. A thriving global supply chain operation requires various business functions, including marketing, human resources (HR), and finance. Each position contributes […]
August 28, 2022

Implementing new pricing strategies.

      Determine which area you believe provides the greatest challenge for organizations implementing new pricing strategies. Support your argument with specific examples.     […]
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