June 9, 2022
Consider the importance of MTV in the careers of so many musicians who rose to fame in the 1980s. For this discussion, choose either Michael Jackson […]
June 15, 2022
How does the power of the brand affect your purchase decisions? Illustrate the brand equity of common products by asking students how […]
June 16, 2022
How can In-depth Interviews assist a manufacturer of a product in the development and implementation of a pricing strategy and the measurement of […]
June 16, 2022
What would a global marketing strategy consist of? What would you take into consideration during planning? What would be the benefits of […]
June 16, 2022
Compare the popular perception of marketing as advertising to the marketing practitioner’s organized method of approach. How does marketing reach beyond the concept of advertising […]
June 20, 2022
Prepare a 3-5 page essay on the relationships and inter-dependencies between marketing and other functional areas (choose at least 3-4 functional areas). Note: […]
June 23, 2022
. Global Customers and Markets (Chapter 6 – #1,2,3) – Does your marketing plan involve reaching global customers outside the United States? If the answer […]
